New VP of Enrollment Management Announced
6/10/2013 4:58:00 PM by Doug

Siena Heights University recently hired George Wolf to be its next vice president of Enrollment Management. He began his duties at SHU June 3.

“George was the top choice for the position by the search committee, and the Executive Committee of the Administration supported the committee’s recommendation,” said SHU President Sister Peg Albert, OP, PhD. “I firmly believe we have found the right person for the job. He believes in the mission and vision of the University, and has an impressive background in higher education enrollment.”

Wolf most recently served as the vice president and dean for Enrollment Services at Westminster College in Missouri and has more than 26 years of enrollment management experience with colleges and universities. That experience also included being the admissions director and assistant vice president of Enrollment Management at Adrian College from 1990-97.

“In these challenging times for private higher education, Siena Heights has made the bold decisions to offer an outstanding college education for high school seniors and adult learners,” Wolf said. “I am excited to become part of an institution that understands how important it is to offer an affordable high-quality education.”

Wolf has developed and implemented innovative models for enrollment management, financial aid leveraging, marketing and market segmentation, as well as developed reporting structures and predictive modeling for enrollment, yield, net revenue and price elasticity for institutional improvement and strategic success. He is also nationally recognized as a presenter and consultant in the areas of strategic enrollment management, financial aid management and continuous improvement in higher education.

Wolf, 50, completed his bachelor’s degree in mass communications/public relations from Kentucky Wesleyan College in 1986 and his master’s degree in human resource development from Siena Heights University in 2000. He also has completed 52 doctoral hours from East Tennessee State University in educational leadership and policy analysis.

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